From Waste to Wasted

fitzroy-recycled-bottle-1

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Navy Rum brand Fitzroy has devised a solution to change waste in a durable packaging. "From Waste to Wasted" uses waste to create an environmentally friendly bottle. The bottle of Fitzroy has a marble top (see pictures) that gives the bottle an extra layer of aesthetic value. In the hope that customers will reuse the bottle instead of throwing it away. Rum drinkers can now enjoy their favo drink while also supporting the cleaning of the ocean.

Source:

- https://www.psfk.com/2017/04/sustainable-packaging.html